Director of Outreach
Job DetailsJob LocationAdministrative Office - Pocatello, IDPosition TypeFull TimeDescriptionJob
Summary:
The Director of Outreach works to create, develop, and coordinate comprehensive marketing plans and outreach initiatives, which include written, visual, and electronic communications.
This position also oversees the policies and strategic plan for outreach programs, which include budgeting, communication, education, marketing, and event coordination.
Job Duties:
Develop and implement a marketing plan that includes advertising, social networks, web page development, events, presentations, and meetings, in conjunction with the strategic plan of Health West Oversee the company's social media profiles and on-line presence, including Facebook, Twitter, LinkedIn, Instagram, Google, and additional channels that may be deemed relevant Oversee the Health West web page Develop marketing strategies and implements marketing campaigns that enhance the organization's brand and increase community awareness Develop and maintain market analytics in support of opportunity assessment and strategic planning Develop and maintain new patient analytics and event analytics Create and deliver press releases, articles, advertisements, and other marketing materials Monitor and maintain awareness of relevant competitors, industry updates and partner facilities Track, measure, and analyze initiatives to report on social media and outreach event ROI Serve as a liaison between contracted marketing organizations and Health West Uplift, encourage, and collaborate with other team members to ensure the highest quality of service is provided Other duties as assigned by the COO or CEO Additional
Responsibilities:
Must be able and willing to travel as needed, have dependable transportation, a valid driver's license, and proof of automobile insurance Demonstrated well-developed written and oral communication skills QualificationsQualificationsEducation and/or
Experience:
Bachelors in marketing, public relations, management, or health care administration required 3
years of relevant experience in marketing, outreach and strategic planning preferred Experience in a healthcare preferred Willingness to work weekends and/or evenings for community events Ability to speak effectively before groups and actively engage the general public in outreach situations.
Recommended Skills Data Analysis Education Financial Management Health Administration Health Care Marketing Strategies Estimated Salary: $20 to $28 per hour based on qualifications.
Summary:
The Director of Outreach works to create, develop, and coordinate comprehensive marketing plans and outreach initiatives, which include written, visual, and electronic communications.
This position also oversees the policies and strategic plan for outreach programs, which include budgeting, communication, education, marketing, and event coordination.
Job Duties:
Develop and implement a marketing plan that includes advertising, social networks, web page development, events, presentations, and meetings, in conjunction with the strategic plan of Health West Oversee the company's social media profiles and on-line presence, including Facebook, Twitter, LinkedIn, Instagram, Google, and additional channels that may be deemed relevant Oversee the Health West web page Develop marketing strategies and implements marketing campaigns that enhance the organization's brand and increase community awareness Develop and maintain market analytics in support of opportunity assessment and strategic planning Develop and maintain new patient analytics and event analytics Create and deliver press releases, articles, advertisements, and other marketing materials Monitor and maintain awareness of relevant competitors, industry updates and partner facilities Track, measure, and analyze initiatives to report on social media and outreach event ROI Serve as a liaison between contracted marketing organizations and Health West Uplift, encourage, and collaborate with other team members to ensure the highest quality of service is provided Other duties as assigned by the COO or CEO Additional
Responsibilities:
Must be able and willing to travel as needed, have dependable transportation, a valid driver's license, and proof of automobile insurance Demonstrated well-developed written and oral communication skills QualificationsQualificationsEducation and/or
Experience:
Bachelors in marketing, public relations, management, or health care administration required 3
years of relevant experience in marketing, outreach and strategic planning preferred Experience in a healthcare preferred Willingness to work weekends and/or evenings for community events Ability to speak effectively before groups and actively engage the general public in outreach situations.
Recommended Skills Data Analysis Education Financial Management Health Administration Health Care Marketing Strategies Estimated Salary: $20 to $28 per hour based on qualifications.
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